Wednesday, July 28, 2010

For Dana Chen of PeerIndex, Socialwok creates a sense of community.

“How is Socialwok helping you?” is a series of blog posts where we highlight members using Socialwok in innovative ways.  Tell us how Socialwok is helping your organization and we’ll highlight your story! Stand a chance to win an Amazon Kindle!

How do you use Socialwok?
My name is Dana Chen, and I am the community manager of an Internet start-up called PeerIndex. PeerIndex is an online authority ranking service that scans publicly available content and provides authority scores across various topics. One of my main duties at PeerIndex is to keep communications flowing along between our business development side and our product development team. The task is further complicated by the fact that our team operates from three different countries in two time zones. Not having a lot of face-to-face time means that establishing clear and timely communication channels is absolutely crucial. At PeerIndex, we use Socialwok to share ideas, work progress, meeting notes and group emails, so as to reduce the number of operational hiccups and maximize the quality and quantity of our team’s output. 
Socialwok gives us a sense of community and transparency, which is invaluable for a small and geographically spread out team like PeerIndex
How has Socialwok saved your day? 
We love Socialwok for several reasons. It gives us a sense of community and transparency, which is invaluable for a small and geographically spread out team like ours. Instead of worrying about cc’ing people in emails, we post information within Socialwok for everyone to see. It resolves the problem of having important information get lost in the email shuffle. By creating different feeds for various tranches of our activity streams, i.e. commercial, product, business admin, we get a much clearer overview of what is going on in various parts of the business at any given point in time. Most importantly, Socialwok makes it possible for us to exchange ideas and engage in both serious business discussions, and social chatter. Needless to say, both are invaluable outcomes for a remote team like ours

Has Socialwok helped your organization become more productive? 
Since adapting Socialwok as our primary repository of ideas and point of contact, we have found ourselves more efficient on several levels. Instead of sorting through massive amounts of back-and-forth emails, we tag people and subjects to make the exchange directed more towards the people involved, thus cutting down on email clutter. The ease of Google Docs integration means we can quickly attach emails and various documents for collaboration and discussion. We also put up all kinds of internal documentation within Socialwok, including meeting notes, white papers, research ideas, and competitor analysis. Socialwok also allows us to very easily access all our stored information using keyword search. This has saved us a tremendous amount of time and money in keeping up with various aspects of our fast-paced start-up, which means we can focus on what’s really important – getting our product out, and revenues in!

Learn more about PeerIndex at twitter channel @peerindex

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