How do you use Socialwok?
I am Rob Aubrey and I manage a team called the Rob Aubrey Group at Keller Williams Realty company, a nationwide real estate company. There are many steps involved in selling a property. The Realtor has to meet with the seller, prepare the property listing, do online marketing and arrange for appointments with buyers. We use Socialwok in our team to collaborate and keep track of the status of our real estate transactions. At any one time, there may be half a dozen people involved in a transaction. Socialwok provides a centralized location for all the parties to collaborate.
I was able to install Socialwok to my Google Apps domain very easily from the Google Apps Marketplace with one-click. Socialwok has allowed us to share Google Documents and Google Calendar more intuitively with my collaborators and clients.
Socialwok has helped my real estate company to reduce mis-communications and turnaround time on our transactions
How has Socialwok saved your day?
The flow of information especially with documents is very critical in real estate. Before Socialwok, I would often request from my client or co-broker a document for the property sale using email and cc 2-3 other people in my company just to keep them in the loop. However, the client doesn’t always use “reply all” when he or she replies to my request for documentation email. As a result, what is happening with this client may not always be known by all.
With Socialwok, we would cc a Socialwok feed when emailing a client requesting for documentation. My team members will be able to track the status of the client and any of them can follow up with the client. In addition, any reply from the client will also be archived in the feed without duplicate copies of the same document being requested or stored in email.
Socialwok has also helped me tremendously with the contract stage of the real estate transaction. A client would get a starting offer that can be followed up with many counter offers before a contract is executed. After a contract is executed, there can be many addendums to the contract before the transaction is finalized. With Socialwok, I have been able to track the back and forth on all my contracts and share these document flows in one place with my team members!
Has Socialwok helped your organization become more productive?
Since adopting Socialwok, our team members and affiliates have reduced mis-communications and turnaround time on our real estate transactions. Our team members can now share information and pictures on any property with other team members. We were also able share into the Socialwok feed Google Documents, Google Calendar meeting appointments, contract deadlines and property documents. All the involved parties can go into the Socialwok feed for a particular transaction and instantly see what has been done or not and follow the conversations. Before Socialwok, our team members often had to send many emails back and forth between the involved parties. Very often, our team would get overwhelmed with unnecessary group emails and miss out on important emails from the client.
To learn more about how your real estate business can benefit from Google Apps and Socialwok Google Docs, Google Sites and simplifying short sales
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